In the world of fashion, trends come and go, but some classics always manage to make a fiery comeback. According to Vogue, the Autumn/Winter 2023 season is witnessing the resurgence of red and at the forefront of this trend is the iconic Red Midi Dress. Join us as we explore the allure of the LRD, its popularity on the runways and how it’s redefining the fashion scene.

This post contains affiliate links.

Red is the New Pink

In July, Vogue declared that red is making a triumphant return for AW23. It’s no surprise considering the timeless power of this colour. The LRD, or Red Midi Dress, is the embodiment of elegance and sophistication, making it a must-have for your wardrobe this season.

On the AW23 runways, fashion enthusiasts were treated to a stunning array of red shades, including scarlet, crimson and ruby. Top fashion houses like Gucci, Valentino, D&G and Fendi showcased the versatility and timeless appeal of the LRD.

Marie Claire has also joined the chorus by declaring ‘Red Is Fall 2023’s Biggest Colour Trend‘. Their nod to Dorothy’s ruby slippers from “The Wizard of Oz” adds a touch of nostalgia while spotlighting another returning classic trend that is essential for this season: the Mary Jane shoe!

According to Vogue, Matchesfashion.com has witnessed a remarkable 23% year-on-year increase in searches for red evening dresses. Harper’s Bazaar even boldly declared, “Red is the new pink,” ushering in a new era of style and leaving the days of Barbie pink behind.

The Science of Red

Did you know that red enhances men’s attraction and sexual desirability to women? A study published found compelling evidence supporting this claim. So, ladies, if you’re single like me, this festive season is the perfect time to cast aside any insecurities and step out in your empowering LRD.

According to Forbes, in colour psychology, red elicits the greatest feelings of any colour, ‘This intense colour has more psychological and emotional connections than any other colour in the spectrum’.

The Perfect Party Dress

When it came time to choose an outfit for my friend’s autumn wedding, there was no doubt in my mind – it had to be red. The wedding venue, a picturesque barn adorned with pumpkins, lit by candlelight and featuring chandeliers and fire pits, was a sight to behold. It was the embodiment of autumn’s rich and vibrant colours.

As someone passionate about sustainable fashion, I decided to re-purpose my favourite red midi dress from Vesper 247. This dress features an elegant twist neckline, a flattering fit, a low back and a thigh-high split – the epitome of sophistication.

While I may not always be the most confident person, you simply can’t wear a dress like this and be shy. So, I took a few deep breaths, sipped on some wine for a touch of Dutch courage, and embraced the moment.

Shop Red Midi Dresses

To inspire your LRD journey, here’s a selection of stunning red midi dresses and red corset dresses that will leave you feeling confident and fabulous. Whether you’re attending a wedding, a Christmas party, or a romantic date night, the LRD is your go-to fashion statement this season.

This post contains affiliate links. If you make a purchase through these links, I may earn a small commission at no additional cost to you.

Red Corset Dresses

In conclusion, embrace the resurgence of red in AW23 and let the LRD be your style statement of choice. With its timeless appeal and undeniable confidence boost, there’s no better time to make a bold fashion statement than now. So, slip into that red midi dress, wear it with pride, and let your confidence shine through this festive season.

Shop Red Accessories

If you’re not feeling fiery enough to don a red dress, channel your inner Dorothy and click your heels together to make a stylish wish come true this Christmas. Explore the season’s hottest colour, red, through a dazzling array of accessories that are sure to add a pop of boldness to your festive look.

Read Next

Find the perfect date night outfit by building your timeless, capsule wardobe. Take a look at our Spring Outfits and Spring Dresses guides for the latest seasonal tips.